DigiGrowth Podcast

Real Stories. Real Real Growth.

Conversations with founders, CMOs, and marketing experts who've built remarkable businesses through digital marketing. No theory. All proof. New episode every Tuesday.

The DigiGrowth Podcast

Real conversations with founders, CMOs, and marketing experts who have built remarkable things with digital marketing. No theory. All proof.

E48
20 May 2025 · 52 min · Spotify

From ₹0 to ₹100Cr Online: The D2C Playbook for Indian Brands

with Rahul MalhotraCEO, StyleHive India

Rahul built one of India's fastest-growing fashion D2C brands entirely online — from Instagram-first growth to a ₹100Cr valuation. In this episode, he shares the exact marketing playbook: the content strategy, influencer model, and WhatsApp Commerce system that drove their growth.

D2C Brand BuildingInstagram GrowthWhatsApp CommerceUnit Economics
E47
13 May 2025 · 44 min · YouTube

The Truth About Google's AI Search — A Former Googler Explains

with Prashant NairEx-Google, AI Researcher

Prashant worked on Google Search for 8 years before moving to AI research. He reveals the real mechanics behind AI Overviews, how Google decides what to cite, and what marketers should actually prioritise to remain visible as AI reshapes search.

AI SearchGoogle OverviewsE-E-A-TSEO Future
E46
6 May 2025 · 38 min · Spotify

How We 5×'d This Restaurant Chain's Revenue During Lockdown

with Amit SinghFounder & CEO, DigiSutra

A candid conversation where DigiSutra's founder Amit Singh walks through the exact campaign that took a restaurant chain from zero online presence to 5× their 2019 revenue — entirely through digital marketing during the 2020 lockdown.

Crisis MarketingF&B IndustrySocial Media StrategyCase Study
E45
29 Apr 2025 · 61 min · YouTube

Building a ₹500Cr Brand Without a Single TV Ad — Mamaearth's Digital Strategy

with Varun AlaghCo-Founder, Mamaearth (Feature)

A deep dive into how Mamaearth built a ₹500Cr brand using purely digital marketing — from influencer-led launch to content community to performance marketing at scale. A must-listen for any brand in the FMCG or D2C space.

Brand BuildingInfluencer MarketingFMCG DigitalCommunity
E44
22 Apr 2025 · 41 min · Spotify

Email Is Dead? Actually, Here's Why It's Delivering 4,200% ROI in 2025

with Meera BajajHead of CRM, DigiSutra

Everyone says email is dead. Our Head of CRM Meera Bajaj explains why it's generating the highest ROI of any channel we manage — and walks through the exact segmentation, automation, and copywriting frameworks behind our best-performing campaigns.

Email MarketingAutomationCopywritingCRM Strategy
E43
15 Apr 2025 · 35 min · YouTube

The ₹50,000/Month Marketing Budget That Generated ₹5Cr — Exactly How We Did It

with Vikram NairHead of SEO, DigiSutra

Vikram breaks down a real campaign where a ₹50,000/month SEO investment generated ₹5 crore in attributable revenue over 18 months — including the keyword strategy, content plan, and link-building approach used.

SEO Case StudyContent StrategyROI ProofB2B Marketing

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